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Colleges are hiring general managers to help athletes navigate NIL deals

Apr 11, 2024
Colleges want the best athletes to play at their school. So what's one way to attract them? Help them get the best name, image and likeness deals.
Schools want their athletes to benefit from their popularity "because it helps both the player, and it also helps the schools make sure they can get the best players," says Austin Meek or The Athletic. Above, Caitlin Clark in the NCAA championship game.
Thien-An Truong/ISI Photos/Getty Images

Why some college athletes want to unionize

Feb 7, 2024
A regional director of the National Labor Relations Board has ruled that Dartmouth's men's basketball players are employees who can form a union.
Players on the Dartmouth Big Green basketball team filed a petition to unionize in the fall. Above, the Dartmouth Big Green basketball team in 2021.
Mitchell Layton/Getty Images

Student athletes, schools and conferences gain power as NCAA's wanes

Aug 13, 2021
State laws allowing athletes to make money and court decisions curbing the NCAA’s authority are reinventing big-money college sports.
The Texas Longhorns, the biggest moneymaker in college football, celebrate during a trophy presentation at the Alamodome in San Antonio. The team plans to leave the Big 12 to join the Southeastern Conference.
Tim Warner via Getty Images

Student-athlete compensation in focus at Supreme Court

Apr 1, 2021
Meanwhile, March Madness, the NCAA's most profitable event, is in full swing.
Aari McDonald (left) and head coach Adia Barnes of the Arizona Wildcats are showered with confetti after beating the Indiana Hoosiers and advancing to the Final Four of the NCAA Women's Division I Basketball Tournament.
Elsa/Getty Images

NCAA getting closer to letting student athletes cash in on names and likenesses

Nov 1, 2019
The move comes after California's "Student Athlete Bill of Rights" law.
Katelyn Ohashi of UCLA competes in the floor exercise during a meet against Stanford at Pauley Pavilion in March 2019 in Los Angeles, California.
Katharine Lotze/Getty Images

NCAA to debate paying college athletes a stipend

Jan 15, 2014
As the NCAA gathers for its annual meeting, is it considering a first step toward paying players?